- Project
- Dreamtel Group
- Industry
- Hospitality
- Services
- Hospitality Digital Experience, Multi-Destination Brand System
- Type
- Client project
Overview
Dreamtel Group operates multiple hospitality destinations, including hotels, a resort, and a sports complex. The project focused on redesigning the group’s main website to establish a more cohesive digital presence across all destinations.
Challenge
With multiple destinations under one brand, the challenge was to present each property distinctly while maintaining a consistent brand identity across the group.
Solution
We designed the website UX and visual system to structure content more clearly and create a unified design language across destinations. The system allows each property to express its character while remaining visually and strategically aligned with the Dreamtel brand.
Impact
The new digital presence strengthened brand cohesion across destinations while making it easier for travellers to explore destinations and understand the Dreamtel experience.
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